Malcolm MacLeod
Managing Director
Who We Are
About Complete
A specialist buying group founded by New Zealand travel professionals, for New Zealand travel professionals.
Proudly New Zealand Owned
Built by the Industry, for the Industry
Complete is a specialist buying group founded by New Zealand travel professionals, for New Zealand travel professionals. We exist to help corporate and premium leisure agencies deliver unforgettable experiences while improving their bottom line.
By pooling the purchasing power of our members, we secure better commercial terms, improved access, and exclusive offerings from the industry's best suppliers from luxury lodges and private transfers to unique tours and custom itineraries.
Our Approach
Built on Three Things
Our approach is built on collective strength, insider knowledge, and clear governance.
Collective Strength
By uniting independent agencies under one roof, we unlock purchasing power and commercial leverage no single agency could achieve alone. Better terms, better access, better result for everyone.
Insider Knowledge
We connect agencies with a curated portfolio of premium products often difficult to source alone. We share real-time market insights, supplier performance feedback, and powerful sales tools.
Clear Governance
Owned and operated by our member agencies, Complete ensures benefits flow directly back to those who drive the business. Transparent agreements, accountable leadership, and shared success.
Our Story
Raising the Standard of Travel in New Zealand
Behind the scenes, we handle the heavy lifting: contract negotiations, procurement logistics, training, and tailored marketing support. Whether it’s managing complex corporate travel programmes or arranging seamless itineraries for high-end leisure clients, we provide the operational backbone so our members can focus on what they do best.
Owned and operated by our member agencies, Complete ensures that the benefits of our partnerships flow directly back to those who drive the business. Joining means more than just better deals it means being part of a community that shares opportunities, expertise, and a commitment to excellence.
Together, we’re raising the standard of travel in New Zealand, delivering outstanding value to travellers and tangible results to the agencies who make it all possible.
Meet the Team
The People Behind Complete
Our core corporate team — your first point of contact for anything commercial or operational.
Paul Smith
General Manager
Alison Salmon
Administration Manager
Become a Member
Ready to Join New Zealand's Leading Travel Group?
If you're a New Zealand travel agency looking to grow your business with exclusive supplier access, stronger commercial terms, and a supportive community we'd love to hear from you.
Enquire About Membership